Pilsner Urquell by Pilsner Urquell

"Pilsner Urquell is truly original. Before 1842 Beers were often dark and cloudy until our visionary brewmaster in Pilsen Czech created the world's first golden beer. This revolutionary breakthrough delivered an intensely rewarding taste and the original golden pilsner beer." Today, as in 1842, we prefer to make our own malt at the brewery, so it is exactly as it is meant to be. We use the highest quality Bohemian and Moravian barley to make our beer, which has just two rows of grain on each ear and a fine husk. Back in 1842, Josef Groll noticed that his beer maintained its exquisite, velvety, bitter taste best when stored on the seventh step of the cellar stairs at Plzen. So he insisted that each barrel should be moved up the stairs one step at a time, until it reached the seventh step and only then could it leave the brewery. You might say it was a kind of stairway to heaven.